OCT 11 - 12
2023
OCT

11
-
12
2023

The Ultimate Workshop
for Building Products
Marketing & Sales Leaders

ATTENDED BRANDS

two speakers on stage going over slide graphics
ABOUT THE WORKSHOP

Attend the Exclusive Marketing & Sales Networking & Strategy Event

OCTOBER
11-12 2023
SPACE ANNEX
555, STREET DENVER, CO

Peer Breakout Sessions, Customer Research and Proven Growth Strategies: The Building Products Customer Workshop is a powerhouse event that connects Sales and Marketing Leaders from the building products industry with cutting-edge customer research and digital marketing expertise.

Hosted by
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WORKSHOP PRICING

Valued at over $5,000, get your ticket now at the special price of just $1,599

Less than 40 spots remaining.
Secure your spot now before it's too late.

price tag

$2,200

$1,500

227

DAYS

:
18

HOURS

:
39

MINUTES

:
53

SECONDS

The Best Customer-Centric
Workshop in the Industry

conference gathering at tables

Topics We'll Cover

SPECIALITY TRADES

How to Win More Contractors

Unleash the power of your value proposition and conquer contractors' aversion to change

MARKET PERSPECTIVES

What's Next for Housing

Gain insights from a leading NAHB economist and stay ahead of the curve in the ever-changing housing market.

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CHANNEL MARKETING

The Best Marketing Strategy for Commercial Prospects

Optimize your marketing channels and maximize ROI without overburdening your team.

DRIVING GROWTH

How to Have
Better Sales Conversations

Fine-tune your sales approach to captivate customers and convert leads into sales

Peer-to-Peer Breakouts

Share your biggest obstacles, hear winning strategies, get challenged on assumptions and put new ideas in place to make big impact

• Build your network while you’re solving your problems

• Hear from peers who understand your challenges and celebrate your successes

• Ask questions, tackle roadblocks, and craft your unique business roadmap

• Get insights that will shape your sales and marketing for years to come.

SPEAKERS

Meet The
Speakers

Our lineup of sales, marketing and economy thought leaders bring decades of experience and expertise tailored to your target audience. You'll receive one-on-one feedback from experts who live and breathe your customer’s needs.

kermit baker bio image
Kermit
Baker

Chief Economist, American Institute of Architects

danushka nanayakkara bio pic
Danushka Nanayakkara

Assistant Vice President, Forecasting and Analysis, NAHB

carlos martin bio image
Carlos
Martin

Project Director, Remodeling Futures Program, Harvard's Joint Center for Housing Studies

steve swinney bio image
Steven
Swinney

Founder & CEO, Kodiak Building Partners

beth popnikolov bio image
Beth
PopNikolov

CEO, Venveo

grant farnsworth bio image
Grant
Farnsworth

President, The Farnsworth Group

zach williams bio pic
Zach
Williams

Founder, Venveo

deanna bio image
Deanna
Murhpy

Lead Account Strategist, Venveo

adam mowrey bio image
Adam
Mowrey

Business Development Manager, The Farnsworth Group

The Event Agenda

Stay tuned for more updates

DAY 1
OCT 11

Building Products Customer Guide: Architect Deep Dive

Venveo & The Farnsworth Group

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DAY 1
OCT 11

Voice of the Customer: Architects

Kermit Baker, Chief Economist, American Institute of Architects

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DAY 1
OCT 11

Building Products Customer Guide: Contractor Deep Dive

Venveo & The Farnsworth Group

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DAY 1
OCT 11

Voice of the Customer: Contractors

Steve Swinney, Founder & CEO, Kodiak Building Partners

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DAY 2
OCT 12

Building Products Customer Guide: Builder Deep Dive

Venveo & The Farnsworth Group

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DAY 2
OCT 12

Voice of the Customer: Builders

Danushka Nanayakkara, Assistant Vice President, Forecasting and Analysis, NAHB

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DAY 2
OCT 12

Building Products Customer Guide: DIYer Deep Dive

Venveo & The Farnsworth Group

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DAY 2
OCT 12

Voice of the Customer: DIYers

Carlos Martín, Project Director, Remodeling Futures Program, Harvard's Joint Center for Housing Studies

GET YOUR TICKET
DAY 1
OCT 11

Building Products Customer Guide: Architect Deep Dive

Venveo & The Farnsworth Group

GET YOUR TICKET
DAY 1
OCT 11

Voice of the Customer: Architects

Kermit Baker, Chief Economist, American Institute of Architects

GET YOUR TICKET
DAY 1
OCT 11

Building Products Customer Guide: Contractor Deep Dive

Venveo & The Farnsworth Group

GET YOUR TICKET
DAY 1
OCT 11

Voice of the Customer: Contractors

Steve Swinney, Founder & CEO, Kodiak Building Partners

GET YOUR TICKET
DAY 2
OCT 12

Building Products Customer Guide: Builder Deep Dive

Venveo & The Farnsworth Group

GET YOUR TICKET
DAY 2
OCT 12

Voice of the Customer: Builders

Danushka Nanayakkara, Assistant Vice President, Forecasting and Analysis, NAHB

GET YOUR TICKET
DAY 2
OCT 12

Building Products Customer Guide: DIYer Deep Dive

Venveo & The Farnsworth Group

GET YOUR TICKET
DAY 2
OCT 12

Voice of the Customer: DIYers

Carlos Martín, Project Director, Remodeling Futures Program, Harvard's Joint Center for Housing Studies

GET YOUR TICKET

What Our Past Attendees Say

“Delivered actionable insights about contractors and installers that I've already been able to go back and implement.”

Sr. Marketing Manager, Commercial Manufacturer

“It was the most relevant to our business segment.”

President, Lumber Dealer

“The reports were fantastic and I left very optimistic about the future.”

President,  Distributor

WHY ATTEND

Learn the Best Ways to Reach Your Building Products Customers

Cutting-edge Marketing Strategies and Trends

Elevate your targeting capabilities and generate maximum conversions.

panel on stage with narrator at conference eventpanel on stage with narrator at conference event
Build New Industry Connections

Expand your network by connecting with industry professionals who truly understand the challenges you face.

Live Q&A with Building Pros

Hear directly from your customers and ask them your most pressing questions

Exclusive Customer Insights and Actionable Strategies

Get access to the latest customer feedback including responses from over 1,700 customers across commercial and residential channels.

Smash the Ceiling of Your Marketing and Sales Goals

2024 isn’t going to be like any other year. Get the information you need, consulting you want and strategies no one else has to see breakthrough results.

Interactive Breakout Sessions

Get invaluable feedback, refine your skills, and gain fresh perspectives from sought-after thought leaders in our industry.

Elevate your skills over two inspiring days